ABOUT KRE8TIV

WHAT KRE8TIV IS

KRE8TIV is a Sydney-based creative practice working across music, concerts, productions and creative projects.

We bring together artistic development, planning and production — helping turn early ideas into finished work that can be performed, recorded, presented or produced.

Some projects begin with music. Others begin with a performer, a story, an opportunity or simply an idea that needs somewhere to go.

KRE8TIV helps work out what the idea needs — and how to move it forward.

HOW KRE8TIV WORKS

Start With the Idea: We begin with what you want to create — even if it’s still rough or unfinished.

Work Out What It Needs: Music, people, planning, budget, partners, production — every project needs a different mix.

Build It Properly: We develop the creative work and the practical structure around it.

Move It Forward: The aim is always the same — turn the idea into something that can be performed, presented, recorded or produced.

BEHIND KRE8TIV

SONNI PETROVSKI

Composer · Arranger · Artistic Director · Creative Producer

KRE8TIV is the creative practice of Sonni Petrovski, bringing together experience across composition, orchestration, film, theatre, concerts and live production.

His work has developed across different parts of the creative process — from writing and arranging music to shaping projects, building artistic teams and taking ideas through to performance.

That experience is what sits behind KRE8TIV: creative thinking combined with an understanding of what it takes to move a project forward.

25+
COUNTRIES

500+
EVENTS & PRODUCTIONS

MUSIC · FILM · THEATRE · CONCERTS · LIVE PRODUCTION · ARTISTIC DIRECTION